Firsthand Foods | Brand Identity & Web Design
Firsthand Foods is a food hub that sells local meats from North Carolina farms. This project was done prior to the website redesign. When this main container width to sites then was 960px. At the time the world of the web was going from 960px containers to 1200px. This was also the beginning of the rise of mobile-friendly websites. The goal was not only to start a redesign of the site to present web standards, but it was also to create a new brand identity to match.
Duration:
1 week
Skills Developed:
Wireframing
UI/UX Design
User Flow
Responsibilities:
Wireframes
Project Planning
UI/UX Design
Research
Tools Used:
Paper Sketches
Illustrator
Photoshop
Adobe XD
First, I developed a visual blueprint for the website's new layout. this low-fi wireframe helps plan the new structure and organization of your web pages. I also wanted to start off with sketches for what would be the new logo for the brand.
Photoshop was the initial wireframe tool used, but this was recently updated to Adobe XD.
The Final result is a redesigned home to start and a new brand identity to match